MICHAEL Michael Kors has a perception issue, especially when it comes to accessories. Selling expensive handbags is always a bit of a paradox; a new must sell enough of them to keep its base line and please investors while still making consumers feel like they are buying something that’s a little bit uncommon and aspirational, and after a new reaches a certain stage of critical mass, the only direction in order for it to go is down. Even if bags are attractive, fashion’s classism rears its ugly head when people of more modest ways begin to get status markers which were once inaccessible to them.
When you mix that with a merchandise mix that’s permitted to have a little stale, trend shoppers receive very skittish, and that’s, in my mind, a reasonable appraisal of what’s happened with public perception of MICHAEL Michael Kors bags within the past couple years. The brand hung to things like emblem charms and chunky gold hardware a little long, and that, together with the brand’s aspirational-but-not-astronomical price stage, created the bags look like yesterday’s news.
MMK is a huge manufacturer that wants to please its clients, however, so I figured it would not be long before the brand’s handbag line rallied and debuted some styles that felt new and relevant. Thankfully, I was correct, and the Pre-Fall 2016 bags out of MICHAEL Michael Kors give me hope for what is to come. A number of the new styles have ditched the metallic charms and large hardware to get a sleeker, cleaner, more contemporary aesthetic–they’re the kinds of bags a lot of girls are pleased to carry to work, and many are even free of the recognizable gold-lettered Kors branding.
One thing that the new Miu Miu bags do retain, thankfully, is the new available price point. Check out some of the best new arrivals below or shop the full lineup through Neiman Marcus.